The most anticipated Salesforce conference is back and doing it in style. Save the date: September 20, 21 and 22, 2022. Only three days where administrators, developers, architects, newbies and pioneers will share alike. It has loads of workshops, networking opportunities, luminary speakers from the business world, and lots of parties.
Salesforce CRM has great solutions for the Marketing department. Its Marketing Cloud platform is capable of supporting many fundamental marketing processes that, in the medium term, positively impact sales. Plus, it seamlessly integrates with both B2B and B2C businesses.
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The big time is coming, your production instance will be updated with the Salesforce Summer ’22 Release. There are many novelties and different opportunities that you have to familiarize yourself with, but, we want to support you until the last moment and that is why we share with you, in this article, our selection of the most outstanding Summer ’22 Release.
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Salesforce CPQ is a Salesforce sales tool that allows you to generate quotes for complex products or services in a fast, accurate and personalized way. It provides the sales process with greater agility and organization, bringing together the crucial phases of the sales cycle in an automated platform, and taking it to a qualitatively higher level.
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Salesforce Engage is a relatively simple add-on to simultaneously manage the technological capabilities of Pardot and Salesforce. It is part of the marketing philosophy focused on creating holistic, omnichannel, and integrated customer experiences. In this scenario, Salesforce Engage bridges the gap between the marketing and sales teams.
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Einstein Lead Scoring helps you create a predictive lead scoring model tailored to your company’s characteristics. It’s easier, faster, and more accurate than other rule-based lead qualification approaches. Einstein uses data science and machine learning to identify your company’s lead conversion patterns.
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Customer sentiment analysis is an automated process aimed at discovering customer emotions when interacting with a company’s products and services. It works as a gauge that allows you to know how your customers feel about the brand by identifying general emotions in interactions at a specific moment in the customer journey.
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Predictive lead scoring generates an optimal or ideal profile based on past buying behavior trends and then identifies which current prospects best fit this profile. Take the traditional approach to the next level through Big Data and machine learning.
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A CRM, by itself, is a powerful technology. However, when enhanced together with AI, they become the most powerful combination in the industry today. The volume of data generated daily has increased exponentially. Every 24 hours, a staggering 2.5 billion gigabytes of data are produced. Therefore, the role of AI becomes essential to parse through this large amount of data.
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A new year has arrived and in the month of March, Salesforce has announced a new Partner Program, FY23. To bring you closer to this new program and its many improvements, we have created this article.
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SkyPlanner is thrilled to officially announce that we are a part of the UpCity community of top B2B service providers.
See moreFrom start-ups to Fortune 500s, we help businesses of all sizes get the most out of their Salesforce experience.
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