10 Desired Features You Can Find in Salesforce Incident Management

Offering a good product is no longer enough for a company to be successful. Actually, customer assistance is another core element of positioning against the competition.

During the interaction of customers with a product, various situations can take place. From absolute satisfaction of the customer to the occurrence of some inconvenience. This last scenario is the most delicate for a company because it can have a negative impact on the consumer’s perception of the product. It is also the time when special attention should be paid to the communication with customers and the assistance provided to them.

In the Salesforce ecosystem, every time a customer needs assistance or support from the company, a case is recorded, also known as a customer problem. When several cases are related or it is a problem that affects multiple clients, then we are in the presence of an incident.

Salesforce Incident Management

In the Winter ’22 Release, Salesforce introduced the Customer Service Incident Management tool to Service Cloud. If you want to know how this solution can help you, then we present its 10 most attractive features.

What is Salesforce Service Cloud Incident Management?

Customer Service Incident Management facilitates the resolution of events that negatively affect the customer experience with your product or service. It allows service teams to effectively track problems, incidents, and change requests. In addition, it enhances proactivity in handling eventualities.

Customer Service Incident Management has been included by default and free in all orgs created after Winter ’22 in Professional, Enterprise, Unlimited, and Developer editions. This tool, as part of the #1 service platform in the world and based on the ITIL (Information Technology Infrastructure Library) framework, makes it possible to provide clients with specialized attention based on best practices.

Incident Workflow

Surely when you have seen your business affected by an incident, the following questions have arisen: What was the cause? How could the functions of the service operation team be optimized? And, how could downtime be minimized?

Features available in Customer Service Incident Management

Among the multiple functionalities offered by Customer Service Incident Management, you will find the answers to the questions mentioned above. Some of them are:

1- Identify incidents. Incidents can often be identified from case streams that are linked from a widespread outage. However, with Artificial Intelligence, you will also be able to identify incidents based on large volumes of reported cases with the same characteristics. Example: the incident manager searches for new open cases and finds dozens of cases about a faulty discount code.

Case Related Issues list
Source: Salesforce.com.

2- Centrally register incidents, problems, and change requests through fields and components. Fields and components allow you to collect useful information about objects. This information is essential when analyzing and making decisions. For service and operations teams, having it centrally in the same console (the Service Console) is very helpful and increases the efficiency of their work. It allows them to have better visibility into the scenario around incidents and makes it easier to escalate these incidents in the support queue if necessary.

3- Establish relationships between objects. These objects are: incidents, problems, change requests, contacts, accounts, assets, etc. In Customer Service Incident Management, each time an object is created, it can be related to others. For example: contacts with cases, incidents with cases, problems with incidents, assets affected by an incident, change requests with problems, etc. This functionality allows you to have a 360 view of a certain situation.

Relationship between objects
Source: Salesforce.com.

4- Automate the incident management process through the use of flows. In Customer Service Incident Management, you can find a series of sample flows that you can customize and activate to streamline your incident resolution process. Two of these flows are: Close Change Request & Related Issues and Change Case Owner to Incident Owner.

5- Collaborate with subject matter experts through swarms. Once the Service Cloud app for Slack is set up, a workgroup or swarm can be created in Slack. In it, both internal and external experts can meet, depending on the topic, to identify causes of problems, exchange solutions, and keep each other updated on their progress. This collaborative environment favors rapid incident resolution and reduced downtime.

6- Follow up on incidents. This is achieved through the creation of incident channels using Omni-Channel. These incident channels will have support agents associated with them, who will be able to receive new incidents to resolve as they become free from other jobs. Likewise, when there are several incidents, the agents will form queues with them.

7- Route incidents to agents, based on skills. This functionality ensures that each incident is assigned to a specialist with the necessary skills to resolve it. This ensures greater efficiency and effectiveness in your solution. In order to access this option, you will need to select Enable skill-based routing.

8- Share updates on the status of large-scale incidents. This is possible through emails and broadcast banners. As teams work together to resolve incidents, they can update incident contacts via email and use customizable banners from the Lightning Web Runtime and Aura sites.

Source: Salesforce.com.

9- Facilitate the necessary actions to ensure that the problem or incident does not occur again. Once the problem is diagnosed and the incident is fixed, a change request is created to implement the necessary solution. Then, the steps necessary to submit the change request and resolve the incident should be described in the work plans. The work plans will serve as a guide to solve similar incidents in the future. These guides can then be shared in Slack swarms and receive team approvals or enhancements.

10- Integrate Service Cloud with external incident management systems used by partners. From Customer Service Incident Management, you will be able to synchronize your incidents with those registered by your partners on other platforms such as PagerDuty, Datadog, Cadalys Sentinel, Jira and ServiceNow. In this way, you can prevent the formation of information silos.

A company without any incidents only exists in fantasies, as is to be expected in any activity in which people are involved. However, the goal is to minimize them and manage them as efficiently and effectively as possible without neglecting transparency and consideration when communicating with customers.

As we have seen, all of this is possible to achieve with Customer Service Incident Management. Do not miss the opportunity to rely on our certified expertise if you want to boost your brand using this tool. Contact us through our email at hello@theskyplanner.com.

Trusted by great companies.

From start-ups to Fortune 500s, we help businesses of all sizes get the most out of their Salesforce experience.

Sony PLSA
Green Building Initiative
Banco Sabadell
Boats
DHL
Norwegian Cruise Line
Larkin Community Hospital
Bupa
Discovery Channel
Bacardi

What people are saying

Five starts

Five stars on customer satisfaction and Salesforce appexchange ratings.

"Excellent Consultants. During the training I received by the SkyPlanner team, I was lucky to better understand the powerful capabilities of Salesforce.com. They were very effective, straight-to-the-point, and with a solid knowledge of the CRM and the Force.com platform. Definitively they showed us how to streamline the business process within our company. Great group of people spreading valuable knowledge to make businesses grow. I highly recommend them."

Ramiro Allen — Chief Software Engineer @ TurboPay Limited

"Excellent partner! We have been working with SkyPlanner for almost one year now. It has been a pleasure working with their team. If it wasn't for them we would have not been able to go-live with our platform when we did. They understood our needs and were not only able to execute but guide us in our decisions. We continue using them for our on-going projects. They have a deep understanding of the overall platform. Their team is always ready, willing and able to help."

Ivan de Moya — VP Innovation Technology @ SunStreet

"SkyPlanner was professional, creative, reliable and extremely accommodating. From the onset of the project, it was clear that we had found the right partner. Our project was complex and every time we hit a roadblock, SkyPlanner was helpful in identifying and implementing a solution. Jorge Fernandez [SkyPlanner's Co-Founder & Managing Director] was our primary contact and we cannot say enough about what an asset he was in bringing our project to resolution."

Ryan Borcherds — Marketing @ Deliver Lean

"On time, on budget, great quality on every project. Whenever I get asked to recommend a Salesforce.com partner, I do not hesitate on my reply: Go with SkyPlanner. I had the privilege to have worked with many teams over the years, none have brought to the table the enthusiasm the SkyPlanner team has. This combined with their professionalism and expertise are the reasons I ONLY recommend one partner: SkyPlanner. In every project (and we have done many) they have consistently delivered on time and on budget with significantly superior quality."

Juan Meza — Strategic Business Development Director @ Sony Electronics Inc.

"Outstanding Service! Happy to have them as our partner! SkyPlanner is by far the most experienced and reliable Salesforce partner. We almost gave up on Salesforce thanks to our previous partner, fortunately we found SkyPlanner and they came to the rescue! They took their time to understand our needs and complexity of our organization. Highly talented, professional and dedicated team. I cannot stress enough how happy we are to have them as our partner and we look forward to continue building our relationship."

Nolan Pereira — Project Manager @ BLU Products

Go to top